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Selva Carioca – Guia de Bolso da Maior Floresta Urbana do Mundo

FSR was hired by the Green company Conteúdo Verde to organize their Editorial Project to fulfill the criteria of the Federal Incentive Tax Law for Sponsors Investment. SELVA CARIOCA is a pocket guide of the forest, bringing together history and culture with nature, sport and recreation. Millions of people, each year, pass through the gates of the Floresta da Tijuca, one of the most studied green areas of Brazil, and have little knowledge of its historical and cultural importance and its role in the development of the urban space in Rio. From the project ten Thousand free guides were distributed at strategic points encouraging the public to visit the site as well as provide information about the Forest.

Obrigado pela equipe maravilhosa!
Especial não, muito especial!
Parabéns e até a próxima.

Beijos,
Marcelo Lopes
Orquestra Sinfônica do Estado de São Paulo

I worked with Fernanda for a couple of months negotiating costs, usage, licensing and talent with the local Favela Morro da Mineira. Our production would not have been possible without Fernanda, she was instrumental in capturing beautiful within a very tight time frame and limited budget. I was very greatful for her hands on approach and experieced capabilities. We were very pleased with Fernanda and FSR as a whole and would certainly recommend them to any international group needing production help in Brazil and the rest of South America."

Rosana Lawson
Integrated Producer
J. WALTER THOMPSON WORLDWIDE